Friday, March 30, 2007
Snappy Copy Gets You Everywhere... Even Into Heaven
I'd wondered if there was a newsletter or organization that supplied churches with their marquee ideas. I didn't think that each church had its own copywriter that supplied them with their signs, simply because churches probably couldn't afford a freelancer week after week, and volunteers wouldn't be so consistent either. Plus, if you live in an area with multiple churches, you'll see them start to repeat, and one would hope the churches weren't stealing them from one another, because of that whole commandment thing.
Well, now I know the truth. Apparently there are books on this sort of thing. Here's one. You should pick it up if you own a church. If you don't own a church, there's probably not much use in it, though.